The online dating game is getting bigger by the day and now there is a new guide to help Playboys become winners.

Rob Murphy, a business analyst by trade, has come up with The Essential Guide to Online Dating for Men, an ebook warning guys about the various pitfalls involved with cyber flirting.

It offers advice on how blokes can improve their profiles to give themselves the best chance of attracting women, as well as giving general dating tips they can employ later down the line.

"Before you dive in, it's only common sense that you prepare yourself properly to maximise your chances," Mr Murphy says.

He adds that one of the biggest problems is that many men let their inflated egos through which can put many women off wanting to meet them.

In other news, forgetdinner.co.uk, a website which promises a night out with a lady which doesn't involve a trip to restaurant, has seen a 200 per cent increase in membership over the last three months.

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